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If you're going to effectively market to your consumer base, you have to go through a process called "customer segmentation." Here's what it is, and how to do it.

How do you develop a new product? Here's everything you need to know about the product development process.

We often wonder whether every dollar of our personal savings should be going toward our startup, or toward our safety.

Everything you need to know about B corps and benefit corporations -- including the difference between the two.

They're called angels for a reason. Here's how to find them, get a meeting, and get that funding.

There are tons of benefits to becoming certified as a minority-owned business. We'll show you how to get certified, and what you stand to gain.

While you should be proud for setting goals around your education and seeing them through—your degree is just the most expensive piece of artwork from your past.

Everything you need to know about the difference between angel investors and venture capitalists.

A comprehensive overview of everything Founders could possibly need to know about S Corps.

You want to take the leap and focus solely on your startup. But, you're not sure if you're jumping in a little too soon.