Celebrate the Tiny Wins Like Super Bowls by Wil SchroterBuilding a startup isn't about big victories. It's about tons and tons of tiny victories that eventually lead to a big victory.Continue
When Should My Side Hustle be Full Time?by Wil SchroterNow that we're getting some traction on our side hustle, the real question is, when do we go all in?Continue
Do Founders Need to be Good Managers?by Wil SchroterSometimes Founders do grow into great managers — and sometimes they were great managers already. But the real question is: "Do Founders need to be good managers?" Continue
What's a Cap Table and Why do I Care?by Wil SchroterFor many of us who have no idea what a cap table is, here's a quick primer.Continue
How to Create an Effective Product Strategyby The Startups TeamHow to create a great product strategy and connect it with your product roadmap.Continue
What is a Product Roadmap?by The Startups TeamEverything you need to know about product roadmaps and how to create them.Continue
Do I Really Need "Employees" These Days?by Wil Schroter As Founders, would we be better off just working with contractors versus taking on the burden of having staff? What are the pros and cons of creating staff these days?Continue
Can I Go Back to Having a Boss?by Wil SchroterAfter being a Founder, the thought of becoming the employee once again may feel like a monumental step backward. But being an employee again does have its advantages.Continue
What's the Cost of a Toxic Employee?by Wil SchroterNearly every startup deals with a "toxic employee." And every minute we wait to address the issue, we create an even bigger organizational challenge that will be way too hard to tackle down the road.Continue
Customer Segmentation for Startups and Small Businesses | Startups.comby The Startups TeamIf you're going to effectively market to your consumer base, you have to go through a process called "customer segmentation." Here's what it is, and how to do it.Continue