Splitting EquitySplitting equity among co-founders and employees can be a tricky and intimidating challenge. We’re going to break down every single factor to consider so you can avoid the most common pitfalls while navigating the great divide.
FundingHow do startups actually get funded? We'll take you through everything you could possibly want to know from what funding options are available to how to find investors to crafting the perfect pitch.
Equity Is the Most Expensive Currency Your Startup Has. Stop Treating It Like Bar Peanuts.by Ryan RutanFounders fight investors over single percentage points and then hand co-founders 50% on a handshake. Equity is the most expensive currency a startup has — here's how to price it like one.Continue
The Best Startup Fractional CMOs and Growth Leadersby Ryan RutanFollow the folks who actually know how to scale. These startup growth pros have the receipts AND the playbooks.Continue
The Best Growth Marketing Agencies: How to Choose Them and Who They Areby Ryan RutanThe wrong agency burns your budget, the right one fuels your rocket. Here’s how to spot the difference (plus a few worth betting on).Continue
How to Recruit a Rockstar Advisorby Wil SchroterNavigating the advisor landscape is like treading a fine line between wisdom and well-intentioned faux pas. Let's decipher whether your startup needs an advisor's touch or if all you need is a dose of sagacious counsel.Continue
Where to Find Startup Mentors to Take Your Business to the Next Level in 2023by Ryan RutanStartup mentors are an important asset to Founders of any season — that is if they're "good" mentors. This article provides strategies on how to find perfect mentors who could take your startup journey up another notch!Continue