First of all, get an NDA in place. Then discuss with the potential partner what type of resources they can provide you to assist with time to market and after launch. From resources to operations to marketing, etc; what is the overall sense of the partnership.
I've been using perfectaudience.com and found great success. It's very easy to use and the results have consistently been above average. It's Facebook specific but where are most people spending their time? Facebook.
At ShopLocket, we deal with a lot of crowdfunding alumni like InteraXon, Nomiku and PopSLATE (among others). Through talking with them and through other hardware entrepreneurs in our Blueprint series (www.shoplocket.com/blueprint), we've uncovered a lot of great tips and tricks that I haven't see...
There is NO simple answer for this. Is the app a game? Is it a utility? Is it a social app? All apps have different advertising/launch strategies. On a broad level, Facebook's in-stream mobile app ads have proven to be very effective for conversions so I would probably start there. The key is to ...
Not totally clear on what you are asking, but if the questions is; does giving out a referral code to an existing user in hopes that they would refer another work? My experience (largely in B2B software) is not all that well, at least not without some sort of incentive. Even if your user is super...
One of the biggest things I do is "time chunk". Time chunking – and fine tuning the practice – allows me to work with optimum productivity. It’s worth trying in some form or another because it removes a decision from the process of doing: what to do and when to do it. Another set of practices I ...
The best way is to lean how to ask great questions and to physically spend time with your users watching them work. I don't have all the killer questions, but my favourite to help understand product roadmap opportunities is "What do you do 3 minutes before, and after you use our product?". That...
If you're going to offer your services for free then try to take on an internship with a company that specializes in what you do. This way you can add that experience to your resume.
I agree with Dan. It's always better to avoid outside investors. If you MUST get investment, make it count and be prepared to show exactly how you will make money and how the investor will be repaid.
InfoUSA.com has the most thorough and reliable database of consumer information available. You can drill in further by segmenting demographic, psychographic and geographic variables. Always use any purchased lists with caution to make sure you adhere to the Do Not Call list. Further informatio...