I have a different approach that will give you a more sustainable growth trajectory. You should go with an inbound marketing strategy instead. 1) Get creative with your content marketing to educate your target market on the problems. By creating the awareness, your target market will then look ...
I would suggest the first question to ask is "what problem do I solve?" And of those people I solve problems for "who do I create the most value for?" In the non-profit world you need to add "How does my business help the non-profit run better and/or help the group the non-profit focuses on?" Fo...
The point of advising is to have fun but it's also to align with the upside of the business. So the things to consider / ensure are. - Are they venture backeable ... if they don't plan (or you don't see them being able to) raise venture capital, then being a formal advisor (with equity) won't mat...
Wow...what a big question...here's a few answers... The most important thing to know is that 90% of engineering management is culture management. If you build the right culture, then the engineers will manage themselves. So, do some web searches on engineering team culture and read those types...
I think it is a good start. From my experience, people don't really know what they want -- they only think they do. An example of this is when Steve Jobs announced the iPad. There was collective confusion (more so than any other time Apple has done something). Now, we couldn't imagine our world w...
Having worked with one of the big 3 in Iron Mountain's space, I would advise partnerships with companies already partnered with USPS, DHL, etc. If you want help targeting and reaching strategic partners quickly, let's chat on clarity.
If app design is the only thing you'd like to do, then I'd say spend all your time and focus developing UI/UX expertise for mobile. In many developing nations around the world, smart devices are giving people their first exposure to the Internet. The way they search, browse, buy, and otherwise be...
Much, if not all, of what you are looking for can be accomplished in Google Analytics using their Conversion Goals. I am not sure about *all* of it - specifically the information you want the merchants to have access to. There are tools that do analytics better and more detailed for applications...
No, it's not a good idea. Every successful or even somewhat successful venture I know of was started either because the entrepreneur had observed and then confirmed a specific pain-point in a market that was unaddressed or that entrepreneur was "scratching their own itch" solving a problem they ...
We have had good luck with both Survey Monkey and the survey tool built into Constant Contact