Monetization is a FUN topic when you have a (1. targeted following who (2. wants what you have to offer (or is actively seeking it). You've already got people raising their hands but you need to move them from "rented space" (social media) to "owned space" (an email list that you own.) Add...
That's definitely a tricky audience to get in front of online, since those generations aren't on social media nearly as much. Here are a few recommendations: 1) Target a younger audience (and/or baby boomers, who have a stronger online presence than seniors). Figure out how to market your servic...
Try with http://mattermark.com/ they have a great list already compiled
It's true that link building has become more difficult and the game has continually evolved. Back in the earlier years of my SEO career we used to engage in comment posting on blogs and forums as a way to get backlinks easily. We no longer engage in these activities unless they're under very spec...
Disclaimer: - I am NOT a lawyer and am only providing links to resources, not legal opinions or advice. - I have also been out of the industry for a few years and this is a fluid landscape, so continue monitoring the latest news, court cases, etc. Quick recommendations: - Join the Fantasy Sports...
The terms of any investment are unique to each company. So it's hard to answer your question in generalities. That said, for Silicon Valley companies, convertible notes usually have a cap set at $4-5m with a discount that is either set (15%) or that is determined by a factor of time. I've seen...
A good deck doesn't sell a terrible story, but a bad deck can ruin a great story. Your primary goal should be to distill your story down to 10 slides max, with as *few words as possible* on each slide. Images, product shots and graphs are all more impactful than words. A good outline is as fol...
The only due diligence a good angel will do are any of the following: 1) Ask anyone who they know that also knows you what they think of you; 2) Use your product to whatever extent possible. 3) Look at what others have invested in that may be competitive. 4) Talk with others who have failed with ...
I vehemently disagree. I would recommend not following-up with any angel investor who asks you for a business plan. You yourself should be able to credibly articulate how you envision the next 12 months unfolding and especially how you intend on spending the money you raise, but that's about it...