Hi Heavily depends on you payback time for customer (how long in months it takes you to get money back invested in acquiring them). If it is more than 12 months than you have to work on reducing the cost of acquisition. Without lowering the cost (and lowering the payback time) the growth wthout ...
This seems to be very interesting but I think you should stay away from most VCs who are mostly focus in IT etc. My expertise resides in VC funding in IT so I can't really help with Lobster but if you have decent financials of last year, you can probably go to the Angel route for a small round. ...
If your talking about the pixel quality it depends on your brand. The content of the video is far more important. You should take into account on a broader level whether an explain-er video will increase conversions verse a text based explanation due to trade offs. Video: Visual elements help w...
Better than choose an architecture and try to build the server side of your app, I suggest you to try to find a mate that helps you and was your cofounder. Just you will probably fail in building the app and keeping it working fine in the near future. One-founder teams are very risky for accelera...
This falls outside my field; but in the absence of responses from others, I'll throw in my 2 cents. Yes, photographs will communicate emotion more viscerally and more immediately to a wider audience than would mere graphic design. It would take a rare painter to equal an average photographer fo...
Assuming you are looking for software, not in-car telematics, and you are willing to integrate rather than build it yourself, you could try using ZenDrive. That would give you a lot more than mileage too (eg, driving behavior).
You should start first by not asking for free legal advice in a place where anyone can answer. That's a great way to get caught in a major headache down the road.
If they are offering equity as your payment then I'm surprised that they didn't come with a number. Or maybe they will. It's hard to give a firm answer because it all depends on how much money the two founders are investing on their own. If you say you'll invest equal portions then you can ask fo...
Personally, I think you should be focusing heavily on your current users that are loyal to your brand currently and worry less on trying to buy users and get more brand awareness. To be frank you should be letting your strongest customers do all the promotion for you organically. "K-factor" This ...
I have raised money for companies ranging from startups to Fortune 500 companies, as a founder, an independent director and as an agent. The main salient difference is not so much deferring valuation (unless you give the convertible buyers a ratchet) as it is the trade off of who gets what in the...