Why don't you put "Company" from the beginning? Your branding should also reflect this without losing the sense of community, no matter how big it gets.
What an interesting concept (and I'm being polite with the word "interesting'). Your customers, who pay for your service, should do the leg work to be your cheerleaders for your business so that you can lock in your Biggest customer (the end business buyer)? There is absolutely no reason your ...
At the agency I started, we tackled this by working toward higher visibility in the industry. For example, when I was growing the agency years ago, I wrote articles for sites like Smashing Magazine, Nettuts, CSS-Tricks, and so on — this granted authority and presence to my agency. Then, my team ...
You will always have to give people something they want (and you should give them even a little more than that as a gesture of being a good person), so you have to be imaginative and find the right people. To do this, the most valuable assets you have are [1] your location, [2] how cool and fun ...
Congratulations on the launch of your Beta testing! That is half the battle. My advice would be to slowly do another round of Beta testing and inviting people who you know will give you good feedback and help you improve your app. Then in the mean time get PR to pump up your app again for launch ...
First of all promote on search engines and social media. Start a blog and write at least 2 articles a week about the problems, how your product is solving them etc. Use tools such as http://ifttt.com to automatically post content from your blog to all the social media profiles of your business....
I am not a software development or technology expert, nor have I managed this type of a company. However, I am an efficiency and cost control expert and will address some of your concerns. It is normal that young companies in all fields will encounter efficiency problems after a prolonged time o...
Just because your startup didn’t or won’t succeed doesn’t mean it was a failure or you are. In the start up lifestyle you get to learn things that other individuals at larger corporations don’t. You understand what it is like to raise money, work with little to no money, and really pour your sou...
It's worth noting I'm not a lawyer (I advise you to check in with one) but have played a major role in 4 acquisitions. I would have the contract read that your client pays the success fees, seems a bit odd to have the acquiring company pay the success fees. Let them negotiate with the acquiri...
This issue could be something the founders are unable to control. Now it has become a trend that founders (and early employees) can liquidate some of their shares on a Series A or Series B round. Investors found this a necessary step, so the founding team don't think of selling out the company ...