May I ask how niche the directory website is? With selling anything at all, it's about uncovering the need for the exact target market. So are you clear about what the value is to the client? What expensive problem are you solving for them that isn't already covered by local directory listings? ...
Best way? Figure out a process to get consistent referrals from other professionals. I made a video about this situation, in the video blog here: http://www.jasonkanigan.org/your-confusing-title/ Second-best way? Narrow your ideal customer definition, and go get them. Who values uncovering th...
Trying to save money and time by going with a pre-made solution is going to pay you back with frustration later. Best bet is to always build from scratch or build from available components that you can configure the way your particular software needs to work. I would look to open-source javascrip...
Yea, not really a great option. Most of them want real money for "sharing" your project with "this list or that group, etc." and really aren't promising cash on the barrelhead. Crowdfunding is hard work. Period. The bigger the email list you have of people that "KNOW, LIKE & TRUST YOU" the bette...
First of all, you are not alone! Almost anyone with a successful business has left a trail of half-finished ideas and projects. Sometimes we realize we don't have the skills to execute our ideas, or we don't have the capital, the resources, whatever. Your question makes me think it's not that yo...
Don't delete them: segment them. Move them to another list for their own retention campaign. Send them a series of 3 messages saying that you've noticed that they haven't read anything from you lately, and you want to make sure that they're still interested in receiving information from you. If a...
As a general rule, you want to be offering the loans brokering just at the point where business buyers are looking for them. At what stage would that be? Just after they have written a business plan? When they're ready to expand their business? Supposing it was the business plan stage. You coul...
Congratulations on the entrepreneurial spirit it takes to start a business. The better you can demonstrate the outcome from their investment, the less of a risk you'll be perceived to be. The best way to find any money for investment is to anchor the costs of the investment against the financial...
As someone who has worked in administrative positions for the better part of a decade, I will say: being seen and recognized as part of the team goes a long way. This can be simple - sending an email to congratulate your team on achieving a goal? Send it to the folks the back office positions, ...
What your trying is one approach to finding investors. Here's another that in my experience is far more effective. I'd tap your network, and it's probably actually a lot bigger than you think! Linkedin is the perfect tool for this. Look for people you're connected to, that you trust, and that are...