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I would start with google analytics. If you configure it correctly you can get quite far down the line for free. Once you start seeing revenue and need more detail you can move over to one of the more premium or paid for systems.

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You'll need to learn more about, and better define your two personas: A) The type of company willing to pay for t-shirt based advertising B) The type of person that will to wear it. To do this you'll need to access communities where you think those personas would hang out (either online, or in ...

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In general the highest converting direct messaging campaigns I have seen have very direct and simple messages. If you can achieve that with your target audience then you will see a good conversation rate. If you have the right message and already have the contacts, then go for it!

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Hi, I used to work in the corporate payments industry. What you're looking for is a 'Purchasing Card' with higher order data transmission (sometimes referred to as 'level 3.') Card issuers with this kind of technology usually offer it to large organizations and the 'what was purchased' data onl...

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I am not an attorney nor an accountant, and this is not "professional advice". Let me begin by saying that I agree completely with Mr. McGuire's response. At his very affordable rate, you should have that call with him. $200 is nothing, absolutely nothing, as a tax-deductible expense to protect y...

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Mediums are always evolving. However we are all witnessing more free information and support being given to people. The quality of free information has increased rapidly and many of the products that a market would have paid for last year are now available at no cost. It is also clear that as c...

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Wordpress is widely enough used that you can do almost anything with it! You can manage others sites in terms of cheap hosting and managing their backend; manage Wordpress security; Wordpress specific consulting; create plugins that generate revenue; give talks on Wordpress; the list goes on and ...

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Hi there, If you spend money with a service provider then your expense is their income. If you claim that your time over the years was an expense that added to the capital cost of your business, then who claimed that amount as income? If you try to do this, then a tax auditor may try to look t...

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This is a tricky question for anyone to answer - not due to its brevity, but rather because of how specific this will be to your company and your objectives. Early-stage companies are deeply personal. A good place to start is to figure out just how important the benefits of this accelerator wou...

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