What value do THEY get from subscribing to your newsletter? The answer should be: "lots of value, and I make it obvious to readers in language they care about." I've written two how-to books. In each, I point to a book-specific landing page with resources. For my first (on public speaking as a f...
In my mind, private label and building your own brand/nich products is the way to scale on Amazon.
Hi, If you were going to sell the business, the first thing a knowledgeable buyer (or investor) would do is normalize the wage expense vs. fair market. If you and the other founders are not paying yourselves what you would earn working for a stranger, then your financial statements are meaningle...
Sounds like you know most of the important pieces but lack the confidence to jump back into the fray. For more than a few years I have been in love with the Lean Startup approach and the MVP. There will always be pros and cons to any approach, but this methodology still packs a lot of horsepower....
If you have a good amount of traffic, I would like to know first how is that traffic finding your link on social media? Are you actively pushing your content through to them or are random people coming to your profiles and or posts? Are you boosting ads? If you are boosting ads - your problem co...
Free 'basic' versions and paid 'pro' versions of software are very common, so it's definately _possible_ that it could be viable. If you want to get investment you'll have to make as convincing an argument as possible that 1) in your hands, 2) with your product, and 3) with your market, it _will_...
While you might be able to expect initial sales from family and friends who know about it, actual sales from people stumbling upon your book depends on a few factors when you upload it. 1.) Have you chosen the correct keyword phrases and categories? 2.) Are these categories extremely competitiv...
I'd be happy to give you some initial pointers for free. Send me a URL of your site and I'll check it out. If there are a significant number of fixes that need to be done we could also set up a call to go over everything more thoroughly, best, Lee
Lead with the timing question in your marketing. IE. Sort your prospects by whether they're almost out of their existing plan or not. A quiz might be great if you can capture the lead with that information ("We have important info for you depending on when your existing plan expires")...you coul...
If you're just working on an MVP you can use a freelancer sight like Upwork, but you have to be careful in your hiring. 1) Post a job stating everyone that applies should give you their github / bitbucket username and Trello username. 2) For the top 5 most promising people to apply, give them a...