Having sold SaaS applications for early stage startups and Fortune 500 companies, there's a lot of factors in play which determine if a SaaS product can "self-propagate" enough of its own leads to which $1M in revenue. There's several fundamental levels of analysis that need to be taken into acc...
Hi - I'd probably look into both ways at first. Then decide which is more feasible. Efficiently, would be through contracting out a device maker if you work with an experienced and reputable company. If you have the experience in development, then this could be efficient in house as well but ag...
Hi There. Great question. Learning through doing is ALWAYS going to be a better option. If you have a business or product concept or idea, go for it! Don’t wait. Experience is going to be a great teacher. Also, you can prepare WHILE you execute your business idea. Check out Business Model Canvas...
Hi, In order to give a complete answer, it is important to get more information. Nevertheless, and based on the information you provided, here are a few suggested methods. There are many more but I don't want this answer to be longer than it already is. 1. Ask your existing client/s for referra...
It may be your messaging. Do you have current clients? If so, ask them what they like about working with you. That is the message you should use to go to the market. I have several clients where I gave them that challenge, go ask your best clients why they work with you. When they heard the me...
Hi This is a common problem for many. There are no quick fixes. The main aspects are: 1. Quality (relevant) content 2. Quality incoming coming links for the relevant keywords. 3. Focus on niche areas. 4. Utilize long tail keywords. I’ve successfully helped over 300 entrepreneurs and I’d be ha...
Hi, There is a big difference between the two goals you mentioned and the method to achieve them. If you're looking for brand awareness, you should consider utilizing a method similar to the first option (see more on this below). If you're looking for a return on investment, you should go with ...
It's a balancing act. You're absolutely right in the observation that the hero is the client, but when a coach tells their own story the reader builds trust. They think, "this person had the same struggle as me and understands what the process is like, therefore I will trust the to relate to my p...
Hello, I've worked with many CMOs, Marketing Managers, Sales Directors, etc. selling enterprise software with or to these personas. The main topics that these folks will be interested in will be lead generation, revenue generation, team enablement, thought leadership, among others. For whichev...
Having worked in the domain name industry since 2001, I would always suggest a trademark search before acquiring names. Please keep in mind that when registering a name, you agree to the Uniform Domain-Name Dispute-Resolution Policy (UDRP) as part of your registration contract. This means that yo...