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Results for: Strategic Marketing

Free? Yes, slavery. I mean, you do still need to feed the slaves. And they might get sick, and you still feed them while they are not working. I know, such a bummer. Jokes aside, nothing comes for free in life and it's insulting to ask somebody to work for free.

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Hi there, I think there may be an issue with qualification in your process and these prospects you are targeting may not actually be hot leads but people in a research phase. Any qualification process, even simple ones like BANT could give you a better understanding on which leads are closer to...

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Figure out what your target audience's biggest pain points are. Compare search traffic for various keywords that relate to your business and product, and see which ones have the highest search volume. These will indicate their areas of struggle and exactly what they're looking for in a solution. ...

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I've worked in digital marketing since 1997, led business operations at two digital marketing agencies, and advise digital agency owners on improving the business side of their agencies. Agencies tend to use some version of the standard consulting phases: Discovery, Analysis, Recommendations, an...

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Speakers, authors and coaches need what you have to offer. They all want to be seen as experts so you need to tell them how your product will do that for them. It's called building a platform and any speaker, author or coach will understand that language. There are two things to consider whe...

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Groups are mostly formed of individuals. So, what do individuals mostly look for in a social media? Individuals can use the social media for personal reasons, which may be for keeping in touch with the latest technology, news, gossip, and happenings around the world or in their own locality. Soci...

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Hello, I've worked with many CMOs, Marketing Managers, Sales Directors, etc. selling enterprise software with or to these personas. The main topics that these folks will be interested in will be lead generation, revenue generation, team enablement, thought leadership, among others. For whichev...

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1. Platforms like Clarity. 2. A good - quality - presence on LinkedIn. 3. A website with quality content and incoming links. 4. Networking in general. 5. Paid advertising. I've successfully helped over 350 entrepreneurs, startups and businesses, and I would be happy to help you. After sched...

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with a product like this, I believe you need to be in a location and position to show the product to consumers. Have you exhibited at The outdoor show, or Boat Show. This would be ideal for yacht clubs that move boats on trails at start and end of season? Setting a booth or display at local yach...

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The highest-impact growth marketing tactics for a B2B SaaS startup with zero customers is often direct outreach. When you're at a point where you don't have customer validation, it's incredibly hard to get useful data from very small amounts of traffic. So in a zero customer state, your highes...

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