Definitely traction (marketing, sales, customer acquisition, retention) and not infrastructure. You don't have a scalable business, you're "seeking" one. So seek it first, then worry about scaling. Put it this way: If there's two otherwise-identical businesses, and P has "good infrastructure" ...
Use marketing as a means to gather more data and test. Marketing is one of the most underrated and undervalued skills in startups. Startups don't struggle with competition but getting attention. Marketing drives more data into the product, thus you can validate your theories. Pre-product mark...
Instead of repeating the wisdom of others, I'll link to it below. Here is a great blog post on hiring your first salesperson: http://tomtunguz.com/when-to-hire-a-salesperson Also, Mark Suster has written a ton of great post on his blog about startup sales. http://www.bothsidesofthetable.com/o...
(built Spheric / 30+ person consultancy / sold in 4 years) I'm going to assume you're thinking of starting a service company vs. a product company (even though most service companies do have ambitions of some day having a product, it's best to stay focused on this for now - they are totally diff...
Given that you are marketing your ability to build websites and mobile apps, your website lacks a lot of credibility as compared to other vendors offering similar services. A few specific examples: Links to what might be apps that your firm has previously built, link to almost illegible screens...
My recommendation would be to outsource for as long as possible and focus your time and energy elsewhere. Build the simplest, least expensive solution possible and test whether there is sufficient marketplace demand for the concept before investing one dime more than necessary. Cheers, Frank
I suggest doing some of your own research and brainstorming first, to help you craft questions to ask people. Then: simply ask. Use surveys, social media and face to face and try to change up the questions here and there to track consistency in answers.
The laws of United Arab Emirates, like every other foreign nation would require every company to register before doing business. However, you can establish a liaison office or enter into a partnership agreement with a Dubai based IT firm who will help you in marketing, selling and building your A...
From your question it appears you want a shelf-stable (no refrigeration required) product with a long shelf life. There are a number a factors that will determine your products shelf life, to be clear, adding a seal is not the only requirement to create a shelf-stable product. The good news is ...
It's best to keep everything in a single company to start with. Before going further with my answer, I'm compelled to tell you that launching multiple products *rarely* works and unless you have very significant prior success, most investors will take interpret diversification as a very negative...