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Depending on your individual circumstances, your spouse may be entitled to as much as 50 percent of your business in a divorce. Since it is probably safe to assume that you will not want your ex-spouse to remain in your life as a business partner, what can you do to protect your business? Althoug...

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I've seen or been involved with a few projects in the past few years that aimed to entice developers to work on premium domains in exchange for equity. That rarely if ever works. Developers have too many gigs that pay them quite comfortably. If they wanted to make sacrifices, they'd probably e...

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Online coaching is a great space right now, and I'm glad to see someone with real-world coaching experience making the shift. The agency I started worked primarily in the fitness industry, and I helped plan, market, design, and build over 300 websites for personal trainers, gyms, and online coa...

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Do you have the product developed? Do you have a test group? Veterinary advisory board? Unfortunately your GTM strategy will be all about niche market acceptance and the only way to get that is by testing the product in a real market environment and getting buy-in from real professionals that wi...

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I am not a lawyer and am not giving you professional advice here. Merely discussing the topic. I see what they are getting from you...but what are you getting from them? You lose control...they get your expertise...you can be booted out at any time thereafter. I don't see the upside. If they ...

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Knowing your target market is a core part of your business plan and go to market strategy. Survey potential customers, find the pain points, offer them a solution which solves it and if they can't live without it you've got a winner. There may be some information online but this is a pretty imp...

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The conventional wisdom is to create a minimum viable product (MVP), release it, get customer feedback, use that feedback to improve the product, release again, get more feedback and so on. In terms of releasing to a closed user group, that is fine but when you launch a new website you're probab...

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I'm going to be making some assumptions with the hope that my answer will be helpful to you (if the assumptions are correct) and others. 1. Make sure YOU are "running" all marketing. By this I mean that those you hire should be following your strategy - not creating it. They should be communicat...

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Your question is clear and understandable, but you either need to pay for the services, or give away equity - talented and trustworthy people won't work for free - nor should they. The only question that remains is how can you develop the platform while paying less or giving away less equity. A...

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The best ones that I have used are as follows: O-Desk: https://www.odesk.com/. This is good for more complex tasks that are still relatively cheap to implement. Fiverr: https://www.fiverr.com/. These are small jobs that cost $5 bucks per gig. Good to get small stuff done fast. I hate to say ...

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