Find people who are polar opposites of you politically, humorously, and appropriateness. Run the campaign and hashtag by them and listen to the comments. It is impossible to completely insulate yourself from blowback or trolls; that is why they can exist. But you can take precautions, as it appe...
Your question does not provide any further details as to what the exact purpose of these SSMs might be. Under such circumstances I believe you must understand what SSM is in its truest sense and then go for hiring process. You can check out these links: https://www.umsl.edu/~sauterv/analysis/F201...
It depends on what you're looking to monetize it with. One recommendation is affiliate marketing, because it happens under the table, in a sense. For example, get the plugin provided at the bottom of this answer. Browse amazon for products particular to your audience. If you're running a Faceb...
Social media automation is using software tools to handle some of the time-consuming tasks involved in maintaining a professional social media presence. For instance, scheduling posts ahead of time, curating content for republishing, triaging routine customer queries, and producing analytics repo...
As a fellow workaholic, I can't possibly advise you. But there's an excellent podcast series by an acquaintance / former client of mine called Dadverb that's all about balancing work life with fatherhood. He interviews successful entrepreneurs about how they find the right work-life balance. Y...
There are a lot of ways..LinkedIn can help greatly and even for that matter freelance sites like Elance, Guru, etc if you are tight on budget. Specialist outsourcing company can be of great help but finding them can become tricky at times. I happen to use TechCusp.com for my company and although ...
First, when you make enough sales face-to-face, hire someone to manage social media for you. You don't have to do it like everyone else, but you need to have a presence online to be a serious contender in the marketplace. Even people who meet you face-to-face may be less enthusiastic about buying...
Hi This is a good question. I think that the best use of your old email list depends on "how" you got the emails + "why" people gave them to you (at the time). Examples: did they buy a product? Sign up to a newsletter? Contact you? Based on "how"/"why" you got the emails, you can then reach ou...
This is loaded question. Give anyone of us here with that expertise a call to help you out better and in more depth. Humberto Valle Unthink Strategy
If you're looking for agencies who have it down I'd recommend Ogilvy Social W+K Social and RGA. But it really depends on how you want to position your agency, you'll see they all take pretty different approaches. https://twitter.com/SocialOgilvy https://twitter.com/WiedenKennedy https://twitter...