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I'd suggest doing three things to narrow down the field: 1.Try to sketch the business model for the startup idea http://businessmodelgeneration.com/canvas 2.Get good at doing quick and dirty market sizing of opportunities 3.Check if you are passionate enough about the idea to potentially spend...

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I'll answer the question two ways. First, to give you the answer you're asked for: The best way to promote a brand story today is through short (under 2 minutes) video clips. If your products are being prototyped, it's an opportunity to shoot video of the process, you and your team's passion f...

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Watch all of Paul Kenny's videos from the Business of Software conference. Perfection, and easy to understand. Then remember this last trick: Honesty wins.

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Creating a beautiful visual deck that shows the branding of the company, prior successes and of course core numbers on who your target audience is, how broad the reach is and how that creates benefit for the sponsor is key!

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If you assume all other things are equal, why market? Traditional marketing is becoming more and more ineffective. "Strong marketing" is growth hacking. No question about it. So if what you heard referred to growth hacking, yes I agree. If they meant - spend more in exposure and cross your fin...

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Get into a showroom that has these connections. I'm with one in Los Angeles so I don't have to worry about sales. I have connections with a few that work with the majors. It will cost a min of 500 a month but that's the way to do it right. Just be aware of Be cautious, as there are showrooms that...

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Option #1 (recommended): Use https://www.voiq.com/ and skip hiring someone. Option #2: Hire an SDR (right out of college, ex-athlete): and pay them an hourly rate as a consultant (3 month trial period). Pay them upon deals closing (commission % - the % will depend on your margins and the the ...

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Once your profitable and have a concept that works - finding investors is not the problem, its getting rid of them. Who doesnt want to put money into something that has proven to work and make a return? Seeding and funding is more for people trying to build a concept they think will work, and ne...

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I'm not trying to be a contrarian for the sake of being a contrarian, but can you afford to NOT do proper screening on VCs? If you're averaging $100K/month in revenue, then you'll be the pick of the litter, assuming your pro forma, etc., add up for the investors. A bad fit in an investor can hurt...

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