At Bearpaw Partners we get asked the question about content related posts all the time. As we all know Google loves fresh, compelling content. It sounds like you have plenty of content, just make sure its extremely relevant to the topic you are posting about. How often are you planning on bloggi...
I don't think there is a role. I think you need to determine the responsibilities and motivations a person might have for sponsoring and speak to their needs related to it. In my experience, the people with these interests in a company don't reside in just one role.
I would be curious to know why you feel it is important to use personality testing. I have hired over 20 sales reps and I have never used any testing. I have conversations with my hires because that is going to tell me more about their personality any day than a test. Plus you might eliminate som...
From my experience it is best to assemble a sales team and make them do some cold calling. I believe that speaking to start-ups personally will gain you more companies to post jobs on your platform. I would also advise you to go on LinkdIn and look around the job listings there to see which com...
* What is the customer RoI? * How much do they save/earn per unit of use of your product/tool/service? * How many users do you have right now? * Are the free users likely to upgrade? * Are they needed to provide a different value (community, content, network, ...) to the paid users? * Are the f...
Others have addressed social media here. Sure, that is important, but is only one piece of the puzzle. A comprehensive --- and tested --- marketing plan is the key. As a former CMO for an international higher education student-centric nonprofit that depended on direct/integrated marketing for 80%...
I am British and have lived in many countries around the world. I now live in a small town on the Mediterranean coast of Spain: https://en.wikipedia.org/wiki/Moraira (which I call my little piece of paradise). Moraira is an affluent area where many Europeans like to holiday, but there are only a...
There are various templates that you can find using a Google search. However, it is sometimes difficult for a founder with limited experience writing business plans to write a plan that is clear to outsiders - the founder is often too deep in the weeds. The first thing you need to do is be clea...
The best way to get leads for a B2B solution is to do prospecting research online. What should you look for? Very depends on your type and stage of business. Assuming you are completely new here are some questions that would get you started: 1) What problem are the business you are looking fo...
I think you have a great start here - you seem to be detail oriented in both the "do's" and the "don't's" , and are genuinely trying to find a balance between task orientation and relationship orientation. In some of my work with tech teams, I have found the technique that is most illuminating is...