Print advertising is expensive and phonebook usage has certainly declined. The marketplace can also be pretty fragmented with so many different publications. It would depend upon your market such as if you have a lot of retirees/seniors in your area that may still utilize a book? And have you ...
Wish I'd seen this and been able to help you when you posted this 8 days ago. Guess we don't have many executive jobhunting experts available...but anyhow this will help going forward: This is your chance to stand out. Be memorable. Make them say, "We have to talk to this person!" Don't be blan...
You will probably get more or better responses posting this type of question on a forum for software developers like stackexchange because the people who actually know the answer to your question are most likely people who work at this company or used to work here, who might have signed an NDA th...
The easiest thing to ask identify an expert is what campaigns have they ran and what are some specific successes they've found....if they can answer this with exact keyword mentions...then they know their stuff.
By not focusing on being the CEO for the name and focus on your customers, employees, and the services you offer.
It depends by your company size and structure, but i think a CEO of a small company must understand what is pertinent to strategic decisions for his company. If you are thinking of changing the way you sell, it is better you understand why, which are the cost involved, benchmark your competition ...
I think that the answer is dependent on the level of technical talent that is already on-board. If you have an engineering focused squad, you can get away with rudimentary understanding. To your description a "non-technical CEO" is just that. Of course, whenever there is a gap in the team, it is ...
The more important first impressions to leave a VC with are: 1) That you both are credible and inspire confidence that you can execute the plan you're fundraising on. 2) That there is good chemistry and a great relationship between the two of you; 3) That you can adequately address the concerns/o...
Hi! Partner disagreements happen all the time. The good news is, most of the time, they are disagreements that get resolved for the better. I'm a business performance expert, a CPA, a CGMA and highly experienced at leadership and managing companies. Allow me to suggest some options for you. ...
There is no formula for that. Read as you need to. Have your mentor(s) suggest books that are specific to your needs. A good starting point might be one relevant book per month to start. There are also those book summary services that can give you the themes of the books in 5 minutes of reading. ...