AdsML http://www.adsml.org could be relevant. Their website looks like there's nobody home but the xml tech behind it would still be valid, however and is described on the site. As CEO of an online advertising software company, we contributed expertise, defining concepts and working out methods ...
I have more than 7 years of experience in digital marketing, managed over $50,000 in ad spend on various social media networks and currently managing over 30 Social media assets for various clients. You can add as many Funding sources to your Facebook Ad account as you want but all campaigns in...
Source: I founded www.buyads.com and www.isocket.com, which powers the direct ad sales for the web's best sites (like TechCrunch, AOL, Microsoft, etc) We hand invited the publishers that join our market because, as your question suggests, there is some threshold between who should and should not...
Having looked for something similar for a number of our own clients, I feel your pain here. You've got a couple options here depending on (1) Your level of Wordpress Development Experience and (2) Your budget to provide those features. For our agency, we use the Hubspot Platform to deliver "Sma...
Yes, it is possible for someone to run Facebook ads alongside a direct mail campaign for real estate. In fact, many real estate professionals use a combination of online and offline marketing strategies to reach potential buyers and sellers. By using both digital advertising on platforms like Fac...
Hi, there are a few different possibilities I’d look into, based on this limited information: First, I’d double check that you set up the ad campaign so that you’re paying by CPC (and not CPM), and that you’re looking at website clicks specifically and not clicks overall (the latter includes, li...
If you're not seeing this feature in your Facebook account (in Ads Manager or Power Editor) it's possible that facebook hasn't rolled out this feature yet in your country. They roll out features on a country by country basis but typically start in the UK or USA in my experience. What country are ...
Get this book: http://www.amazon.com/Selling-Local-Advertising-Insider-Secrets-ebook/dp/B00B5KPMRA/ref=sr_1_1?ie=UTF8&qid=1433335127&sr=8-1&keywords=advertising+claude+whitacre (not an affiliate link) I'm a sales trainer, but Claude has put everything together in this book already so why reinv...
I use ad monetization tactics to drive revenue for global mobile game brands. (Phase 10, Skip-Bo, Scattergories, etc.) Finding a way to monetize your users with ads without pushing them away is definitely a delicate balance. Answering your questions depends on 4 main factors: 1) Type of App 2) N...
ROAS or ROAS per customer makes a big difference, I normally look at the latter and compare to the total profit made. You can further analysis using ROAS per sq meter (floor area) and study the patterns of the customers and floor areas. Therefore using only a one-sided KPI not only not useful, ...