Hi, Jeff Walker is a good guy, but of course he didn't come close to inventing the pre-launch or the launch. Concert goers are very familiar with winning concern tickets by calling into radio stations or winning vip treatment, or back stage passes, lunch with a star, the list goes on. Likewise,...
My vote is to kill it. Focus your team on what's important for your business. Just because it's done is not a reason to keep it. I always think. If the feature is not helping the product achieve its primary goal, it most likely getting in the way of it. It's really hard but keep your product fo...
After I sold my 2nd company (to Equifax) in 2011, like you, I was looking for a good way to capitalize on the knowledge I had. I'm a tech guy (i.e. developer). I worked for Oracle in the late 80s, then started an Oracle consulting firm (TUSC) which we sold in 2008. With TUSC I travelled to Ora...
You have to be careful on selecting your co-founder. I know it's an already cliché to mention it, but selecting one is like selecting a spouse to marry. You need to know the person first, and even some investors and accelerators dismiss automatically startups because the founders didn't meet be...
Yes, people will be interested - I say this because there are numerous websites that already offer this service. Take a look at Houzz for example. As for models, almost all the known online models would work: advertising, affiliates, commission, fermium etc... I’ve successfully helped over 320 s...
The trial period is your courtship period, and the best opportunity to convert the user into a paying customer. Areas of focus - on boarding communication that includes welcome email, on boarding education of the platform, links to additional material on product/service - timely communication th...
This is difficult to answer because you haven't given us much to go on. What type of hardware are they building, and how big and fast do they plan to grow? It really doesn't sound like they have a growth strategy in place yet, so my guess is you would need to create that for them, right? If that...
If you're using source control, it's easy to track source and control access — or revoke access — if someone leaves the company. Also, your developers should have signed a contract about the project itself that clearly places the source code under your/the client's/the company's control, and if...
All of their websites have a "Corporate Contact" on them. Start there and begin identifying who the key players are who you think would see the potential in what you're offering them. Reach out via sites like LinkedIn and establish a relationship and discuss your product and how it benefits them...
Being from Denmark, I had to look up disposable books as a concept. It lead to an interesting link, I wanted to share, that describes disposable books as "the dregs of the book infrastructure" http://craigmod.com/journal/ipad_and_books/. So I assume, that your market is in some sense a niche mark...