I ran a web design agency for 6 years, despite of studying PMBOK for advanced project management (for Engineering projects). I used "Web Redesign, Strategies for Success by Kelly Goto" Courser Link: http://www.lynda.com/Web-Design-tutorials/webredesignstrategiesforsuccess/316-6.html as a basis fo...
How to start a company: 1) Come up with an idea (one that can make money) 2) Build a prototype (hardware, software, whatever) 3) Get evidence that people want it 4) Further refine the prototype and start selling it 5) When you've sold your first thing you now have, "a company" At some point in t...
I reviewed some of your videos and they are impressive. First of all, I would like to know why you think times are changing since SEO and PPC are still million-dollar strategies for lots of B2B companies if everything is done well. CMOs and marketing directors ---- you can reach them on websites...
[This is a duplicate of the question at https://clarity.fm/questions/4300] Since some new business owners get excited about revenue, instead of gross profit, it is always wise to show the difference. Let us consider as an example, that your business makes $10,000 (revenue) in revenue in one mon...
There is a thing called big data and small data and you gather these type of demographic information from research on competition, neighborhood demographics, lifestyle, family routines in and out of a home, sometimes jargon and slang can be key identifiers of niche groups, there is no single way ...
Depending on your individual circumstances, your spouse may be entitled to as much as 50 percent of your business in a divorce. Since it is probably safe to assume that you will not want your ex-spouse to remain in your life as a business partner, what can you do to protect your business? Althoug...
Try an infographic but if budget/skillset doesn't allow use a word doc and create a pdf. Whatever you do keep it short and sweet and a better suggestion is to use the body of an email for the actual pitch and the attachment/one pager or close too with supplemental info. No one likes reading and...
Dan has given you some excellent advice. On the low-level, purely mechanical front, send your pitch via some tracked service like FedEx or UPS, for two reasons. 1. Nobody is going to throw one away without opening it. 2. When a road-blocking gatekeeper rolls you to a stop, just say: "Could I sp...
If you are early stage then you need two things: an accountant and accounting software. When it comes to finding an accountant, find someone who understands your area of business. Most firms will meet once or twice to get a feel for your needs. In my experience, good accountants will tell you ou...
Happy to help with this and can probably bring lots of ideas to the table. Also, since LOCAL is the focus, you can't just use digital. Most of your bookings are going to come from local non digital marketing, but they will coincide with the digital marketing you do. The efforts need to be combine...