I have had at least half a dozen clients ask me this and build analysis for them around this specific topic in the last year alone. The answer largely depends on the circumstances (funding, time to market required, reliability of the platform provider etc). But it is a dilemma that many founder...
I would say don't let the revenue be your deciding factor. Build the idea that you enjoy the most. If you'd really like to try both then go for it. Just be careful to validate your SaaS business idea early and often, as it can easily become a much more complex project than what it sounds like yo...
This isn't something I've done personally, and I'm not the right guy to walk you through it. But it should be possible. Online I see some public discussion about how to do such things with Microsoft Rewrite and IIS. Apart from URL rewriting, by using host headers, you can even allow white-labe...
Total Addressable (at least in the US) can be built based on market data sets, both free and for fee. For early child care centers, Market Data Retrieval and NCES (publicly available data set) are two recommended sources. For Serviceable, that depends on a) your own business / operating model and...
Two: (a) Top-line growth and (b) Cancellations. I like businesses where "growth" means "revenue," otherwise to me it's only an indication that people are mildly interested rather than proof that it's a *business* that is turning into a validated business model. But of course with consumer often...
You would want to hinge the purchase on a key feature that gives you a competitive advantage - and that is not fully incorporated in the trial version. I have advised SAAS Product Managers and your dilemma is certainly a shared one - getting customers to pick a) paid over free/basic/trial and b...
TALK TO THEM. No one cares about your product. I don't say that meanly. No one cares about MY products, either. I'm saying it to make a jarring point. You know what they DO care about? Things they they make, or already sell, that are making them most of the money they bring in NOW. And your ...
If retention and monetization rates are healthy, and you want to focus on acquisition, I would go with the following: - Niche or vertical focused landing pages on your website, to build and grow a list of emails/phone numbers for your sales team. - An Adwords search campaign targeted at your co...
I started a large SaaS Company for B2B where perfection in code is as importante as it gets. So here is my advice, DON'T CODE until you know what the Saas Really is. First start understanding what the problem REALLY is. Interview people and actually spend 100% of your time doing Customer Disco...
In any business to business sales situation, you need to evaluate who is involved in the decision chain that leads to a purchase. Typically, there are at least three parties involved. These are: Your Champion, who noticed your product, and decided it would be a great fit for his organization. Th...