I would try selling it to 10 customers (without changing your pitch) and if you don't get 3 customers to buy, then adjust. It's less about time and more about # of learnings. I don't like interviews, I like asking if they have the problem, showing them our solution (verbally or with a visual) a...
Short answer: of course you can! Anything can be a bayonets, the differentiation comes from the entrepreneur in securing that market. You have, in a microlevel, proved that there is a need and is just a matter of how big that market can be. What I would do, if in your shoes is keep the idea simp...
No idea is a bad idea !! And what works only they (world) can tell. Who knew the 140 characters could have revolutionized the world creating a parallel universe... So.. try it.. you never loose.. My personal opinion - I like it. There are some startups I have heard of who are doing the same thin...
I'm glad you described your market a bit. I have not seen a retainer model work in this space, but that's not saying you can't succeed with it. YOU are the expert, so I would not leave it to clients to choose what they want. If you do, you'll get clients who say, "Yeah, I hired them to make me ...
Option #1 (recommended): Use https://www.voiq.com/ and skip hiring someone. Option #2: Hire an SDR (right out of college, ex-athlete): and pay them an hourly rate as a consultant (3 month trial period). Pay them upon deals closing (commission % - the % will depend on your margins and the the ...
I'd say you're *almost* ready to talk about equity but before you do, I think it's really important to check in as a group and see who really wants "in." Startup Weekends create a lot of enthusiasm and excitement but I've seen a lot of projects originate there that end up like reality TV - a con...
LinkedIn is very good for finding people for all kinds of business relationships, but you encounter most new connections in a very roundabout and indirect way: through your own network. It can be slow going. But I recently found out about Purple Squirrel, which is specifically for job seekers l...
The challnege here is that not too many people really understand branding, similar to the way people understand marketing. It does not have a consistent meaning. You will have to educate your csuite or key personnel on the value of developing their brand. Use examples of other companies in your ...
If I'm reading this correctly, you're essentially asking if there is a market for marketing services. To which the answer is a resounding 'yes'. Effective marketing and sales is essentially giving people money. If you are wondering whether photography and facebook content is effective, there ar...