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You should first figure out your audience more specifically. Females 15-40 is very broad. Will all of that audience like the 1 product you have..? Get specific before you advertise. For example - you are selling iphone cases so you would ideally like the ability to target only people with iphone...

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While you've created a good amount of content on your Kickstarter campaign, your website is lacking severely in it. With that in mind, when it comes to your website I'd propose focusing on these two main goals: 1) Increase lead generation through your website. 2) Engage more with your current (...

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Instagram is great for attracting targeted customers. But the biggest problem is you can't add links in the post. The links are added as text and are not clickable. I think following is the only best way to covert your followers to customers: 1. Keep posting quality content. Always post unique, ...

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Hi, There is a big difference between the two goals you mentioned and the method to achieve them. If you're looking for brand awareness, you should consider utilizing a method similar to the first option (see more on this below). If you're looking for a return on investment, you should go with ...

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Sounds delicious. I LOVE ice coffee. My advice is to definitely generate buzz on social media as well as a series of YouTube videos of every day people using the unit and enjoying the iced coffee. Some ideas: 1. Join a coffee lovers group on Facebook and LinkedIn. More importantly, an iced coff...

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Hi there! In few words, the launch date does not matter a lot as long as you are following with a continuous marketing plan all the year. It is better to tune your lunch date according to your marketing campaign than connecting it to the seasonal event. The timing of your launch only matters if ...

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Congrats on both building your product and getting it out there! I have 2 tips for you... Tip #1: Consider a shift in the way you are thinking about this... Your question states that you are looking for an "outstanding idea" to monetize your app. So here's the shift in thinking: Consider ...

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I’ll take it as a given you are operating a “brick & mortar” construction (equipment rental) business and with this, allow me to propose a few “flexible” marketing moves, you may consider (online or offline): 1. PUBLICITY/PUBLIC RELATIONS - Online or social media write-ups; Offline publication w...

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Having gone through this multiple times either in new startups or for side projects, here is how I would approach turning your idea into an app. 1. Defining the Minimum Viable Product Your first goal with any new idea should be about proving the idea and finding a market that wants the app you ...

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First of all, it is VERY important that you are uploading your videos natively to Facebook, as opposed to simply sharing a YouTube link. Facebook will penalize you for sharing the link, but greatly reward you for uploading the video natively. Whether or not you are already doing that, the easies...

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