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Results for: Media Strategy

How to best market your product will depend largely on what your product is, and how far along you are in having a 'minimum viable product' (MVP: https://en.wikipedia.org/wiki/Minimum_viable_product). For instance, word of mouth advertising at your college may be the best route, but below is a ge...

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One solution could be to use smaller, more portable cranes or hoists in place of large cranes. These smaller cranes can still handle heavy loads and be moved around the construction site more easily, but they may be more affordable for smaller businesses to purchase or rent. Additionally, there a...

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First of all, it is VERY important that you are uploading your videos natively to Facebook, as opposed to simply sharing a YouTube link. Facebook will penalize you for sharing the link, but greatly reward you for uploading the video natively. Whether or not you are already doing that, the easies...

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I own a digital marketing firm. We have 8 strategists each focusing on a specific vertical. This allows us to bring in multiple areas of expertise to a single project with varying ideas and strategies. I don't believe in jack of all trades. I prefer to have people who can learn everything they ne...

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Competing in this category when there are so many dominant incumbents is really difficult. You'll need a product that significantly leapfrogs that of the existing leaders, which means it's likely mobile-first and focuses on a simplified, minimalistic user experience that delivers on the core use...

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It can depend on the type of book and goal for your book. But the strategies I know of working and that have worked for me. Involved building an audience of your own and leveraging other peoples audiences. So if you don't have an audience go through and find the thought leaders and personalitie...

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Content optimization is about producing content that your audience find valuable. You can start with optimizing existing page content rather than focusing on producing new content on your blog. Here, optimize titles, descriptions, headings and messaging for topical/keyword focus. You can also l...

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I work closely with an events agency in the UK, and have helped them manage the digital side of some massive events for clients like Samsung and Oracle. I'm also an official TEDx organizer, so I know a bit about the non-digital side as well. I've not come across many social media accounts or bl...

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There is no "one-stop shop" that will do all of these things well, there are a collection of tools, however, that will do this very easily. I'm happy to help; I've helped hundreds of businesses boost their local SEO presence. -Shaun

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1. Platforms like Clarity. 2. A good - quality - presence on LinkedIn. 3. A website with quality content and incoming links. 4. Networking in general. 5. Paid advertising. I've successfully helped over 350 entrepreneurs, startups and businesses, and I would be happy to help you. After sched...

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