For 50+, Facebook is a great platform, as you mentioned. Another one that still does well with 50+ is print, either in your daily newspaper, or magazines. It would depend on the behavioral targeting you're looking for, but print readers are typically 50+ and more affluent.
As a FIFA Intermediary myself, B/R is all over social media. Instagram, Twitter, Snap, you can log in with your Facebook account. So it's fair to argue to have an expansive platform. They like platforms in the same ilk like S/B Nation, have grown from the fringes of sports reporting through using...
Are you already submitting your content to social bookmarking sites like Reddit and StumbleUpon? Those sites are great for gaining early traction. As soon as possible, start making a serious effort to convert visitors to subscribers so that you can rely less on social bookmarking sites. Make a l...
It depends on the stage of your company, your vertical, and finally, your budget. All of the aforementioned networks have hundreds of thousands of affiliates, but finding those key affiliates who will help you move the needle is a challenge - regardless of the network. It's a long slow process, ...
I have been working with HubSpot for almost 5 years. I've consulted with *hundreds* of companies in a very similar position to you. In my experience, the man-hours it takes to manage multiple systems cobbled together far outweigh the dollars a system like HubSpot cost. Further, there are countl...
There is no "one-stop shop" that will do all of these things well, there are a collection of tools, however, that will do this very easily. I'm happy to help; I've helped hundreds of businesses boost their local SEO presence. -Shaun
Instagram is my JAM-- it's a powerful platform in and of itself- understanding instagram places with be paramount to your success-- depending on the demographic of your audience you can really dial into competitors to build brand awareness... While working and in close connection with with brands...
Your Main Problem: Lack of credibility in the US market. Nobody knows you. They doubt you'll stick around. They're afraid they'll send you money and you'll disappear. This is *after* they manage to notice you exist! So you have a double challenge: first to reach your target market, then to ass...
Yes, absolutely there are very different rules that you have to follow for healthcare products. It mostly boils down to what you are claiming, and what the 'class' of your product is as defined by the FDA. You have to go through an extensive process to get certain healthcare products approved b...