Here are a couple of marketplaces where the user will always have the option to "shop" outside the system but always comes back because of convinience. Udemy.com, Tareasplus.com, Clarity.fm, flippa.com, 99designs.com, fiverr.com,
For two sided marketplaces, I recommend having strategies for the following areas: 1) Strategies for solving the chicken-and-egg problem in the beginning, as many multi-sided marketplaces fail to gain traction due to this problem. Buyers need sellers in order to show interest; sellers need buyer...
You can use web sites such as Kickstarter to "pre-sell" memberships just like is done for other such products. For the "pre-sell", you may want to offer a special deal for being an early adopter. There are also other sites, such as Fundable, that seek financing for the business. Let me know if ...
Checkout is a high-quality WordPress theme by Array built for marketplaces of any kind. https://arraythemes.com/themes/checkout-wordpress-theme/ Let me know if you have any questions about implementation, and I'd be happy to setup a call.
What you are really talking about (given the info) with the two programs is: -Refer-A-Friend/Customer Referral Program: This is often implemented for customers of the service only and usually the bounty/reward is credits not really commissions. It can be dual benefit (Referrer and Referee get cr...
I'm a fan of the model where in order to get feedback / have it affect your profile and ranking, you have to give feedback first. So whomever gives feedback first it's held in escrow until the other party does it too.
Focus on the more difficult side of the marketplace. For instance, if you think it'll be easier to get suppliers, then focus first on getting buyers - always be working on your toughest problem (aka your biggest risk). You'll find some great blogging on Marketplace and Platform topics here ht...
Live commerce is a business that uses online and on-site activity to sell products and services. Some of the key features of live commerce include: - Customers can access and purchase products on-demand. - The salesperson is not on the premises. - The customer does not have to leave home Li...
It's very important. (first, read this article by Josh Breinlinger - http://acrowdedspace.com/post/47647912203/a-critical-but-ignored-metric-for-marketplaces) The way you achieve success in a marketplace is by driving liquidity for both your supply & demand. Demand-side Liquidity = When users ...
I have participated in marketplaces that charge for access (subscription fee) and ones that do per transaction charges. I have found that I prefer the per transaction charges as I am essentially paying a commission for the lead / opportunity, which is much more palatable. I have worked with platf...