To effectively track leads and opportunities one should consider a centralized web-based CRM solution such as Zoho or SalesForce.com for team collaboration, data preservation and relationship management. A static spreadsheet risks data loss if your computer crashes before hitting save and versio...
Have helped a number of people when it comes to generation of leads with an experience of more than 13 years in marketing and sales. There are a number of tools that will track leads for you and they vary price and functionality. Personally I would recommend to use Google Analytics because it is ...
Charging per lead shows that you are setting your pricing based on the value you bring to clients, and that you are willing to put a personal stake in getting them results.
I know of a marketing executive at an online university. I will ask him your question and let you know what I find out. Cheers, Frank
Some of the best lead magnets that have worked well for me have been: 1. A resources list - for example, a list of useful tools and software in the ecommerce industry. 2. A free ebook on various subjects in ecommerce. 3. A checklist of things to do to start a business. 4. A curated list of var...
You've asked a lot of questions here. And I can say that these approaches are all valid. > companies that bury their blog are often tentative about it. Someone in the company has decided that it doesn't warrant attention - perhaps it's not ready for prime time. > Industry-wide stand-alone pub...
Try Elance. Whether you are selling B2B or B2C, you have to focus on selling to only one person. You can actually sell to one person at a time while selling to millions at a time. They are one and the same. Don't get off track, what we call digital marketing selling is just selling in print. An...
Hello! This is a good question I think many go through the same phase when launching a business. My first tip is don't use an acronym such as LGA or MVA for example, acronyms are not memorable. That's what you are looking for, memorable names. With that said, is also important not to get too hu...
Essentially what I see you asking here is: should I increase the lead generation to my inside salesperson, or should I hire an outsider to get those new leads and convert them? As a business owner, can you see the problem with the second option? You are completely putting lead generation and a l...
Given that you are marketing your ability to build websites and mobile apps, your website lacks a lot of credibility as compared to other vendors offering similar services. A few specific examples: Links to what might be apps that your firm has previously built, link to almost illegible screens...