Discounts or free service incentives are just part of the equation. You first need to capture your prospects attention with a value driven initiative. Ideally you want to build a level of trust and authority with that prospect through multiple touch points. By focusing on adding value first, you ...
You need to build your presentable reputation. Generally, the better your presentable reputation, the better your pay. This is because the payer will have more evidence that you'll do a good job, so they'll be willing to pay more for higher quality work, and they'll be taking less of a risk by h...
I will never recommend you to stop ever. Stopping is not the solution, pivot also may not be the solution. All you need is to 'Focus' and little motivation. You thought it right, you need a mentor, a consultant or a guide who can identify your strengths and let you focus upon it. A daily dose of ...
Firstly, you should seek out solving a problem that you are passionate about and have useful expertise in. Building a business with the sole intent on making it appealing to investors will often have the opposite effect. With that out of the way, markets that are getting a lot of attention from ...
Good question Brian. I am always a fan of a free trials or even better, the free tier. The later you have to watch out as you could be stuck a situation where you can't convert people to the higher tiers, but all in all what you are trying to do is show people the value your product provides and ...
1. No one can predict the future. So just let it rip. Try this thought exercise: what's the ABSOLUTE WORST THING that could happen? If your app spectacularly fails, then what? Chances are it's not much: you're out the time you invested, and maybe a little embarrassed, but life goes on and you try...
This is difficult to answer because you haven't given us much to go on. What type of hardware are they building, and how big and fast do they plan to grow? It really doesn't sound like they have a growth strategy in place yet, so my guess is you would need to create that for them, right? If that...
It really depends on what you're building here. If you can do any part of your product manually, I would suggest doing that in the first version. The absolute fastest way is to hire a contractor to get it done, but that can be expensive. If your first prototype can't be built with a prototyping...
Well, first I have very basic information about this social network. What is it about? The key thing I would recommend is finding your Unique Value Proposition and what do you have to offer your users that they can't get from any other app. Gamification is a good way to motivate users to share a...
What do you/the founders want to do? The scenarios you describe all have their own positives and negatives, and all represent very different paths. I'd like to dive more into your statement, "we have tried in the past to get our marketing team up and selling..." I suspect your marketing team wa...