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I would start by introducing a highly valuable or consumable product with the lowest price point. In other words, choose a lower cost item, but something unique and valuable. If you have to, break even or keep the profits minimal. This will create a positive perception and may even drive your fe...

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Hi! I'll start by saying that this is a tough one. I personally employ several sales reps, some 100% commish while others take te bigger of two: commissions for that period or a predetermined hourly rate (if they feel they won't do as good that week) With that said, these type of jobs tend to p...

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Hi: Now that you have some experience under your belt, you know what you like and don't like about a relationship with an accountant. You also know more questions to ask before you start your next engagement, such as: * What do you base your fees on? * What do you provide on a monthly basis for y...

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I very rarely recommend display ads for user acquisition (and I'd be hesitant to call this a growth hack!), but because your product is very visual in nature and you're targeting users of one specific site, it might be worth testing an ad campaign through the Google Display Network, using managed...

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To answer this question you'll need to know the lifetime value of an affiliate that joins your program. Once you calculate the value then you'll be able to determine what you can afford to pay. I would also look at qualifying what constitutes a valid referral to your affiliate program. The lifet...

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As in most investing questions, it depends. I have seen many, many variations, but the basic designs are made up of debt instruments and equity instruments, usually with a combination. The decision on how to construct the "deal" is all around risk and yield. The higher the risk, the higher the y...

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In my experience a technical co-founder's primary responsibilities are to be a visionary first, a hacker second and a manager third. first you recruit a tech co-founder to help visioneer what your product can, will and should do. then you have them support the one key part of the development pr...

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PHP is not outdated, there is no real concensus on what is the most popular programming language out there, some people are obviously biased, some based it off number of job postings in which case PHP and possibly .NET are the top ones. It depends on what you are doing. See them as upgrades on ea...

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You must be very careful about this type of loan, as doing this wrong can have profound tax effects. This is called imputed interest penalty. So the IRS can determine a loan was paid back incorrectly + ascribe some random interest rate, then require you pay back taxes + penalties on whatever rate...

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Yes, it is possible to sell t-shirts through Instagram direct messages (DMs). I'd recommend using an online payment processor such as Stripe (https://stripe.com/), so you can accept orders and track your revenue. As your business grows, consider using an e-commerce platform like Shopify (https://...

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