I provide conversion optimisation services on a price per day on a rolling monthly basis. I did it this way, because my background is in software development consultancy and everything was estimated and billed out on a daily basis. I also provide one off services which is normally priced based on...
Targeting companies with $1million+ in revenue is not ideal. For a premium content service, you'll probably need to look for companies with at least $4-5 million and a dedicated content marketing manager. Search for content marketing managers in your niche on LinkedIn. Keep in mind you'll be c...
I would absolutely suggest a content-focused marketing strategy. development of white papers, blogs and other SEO-rich materials which are actively managed and cultivated will pay dividends over the long haul along with any offline or other activities you want to consider. A lot of people hesit...
That's definitely a tricky audience to get in front of online, since those generations aren't on social media nearly as much. Here are a few recommendations: 1) Target a younger audience (and/or baby boomers, who have a stronger online presence than seniors). Figure out how to market your servic...
I started on Clarity just by answering questions last summer. I used to love Quora but really disagreed with a number of changes they made and so when Clarity launched answers, I started answering questions. I'm incredibly busy but let's face it: we all have extra time. We spend it looking at ...
With an upfront of $10-15k you are in the 'sales range'. Companies won't part with that money without a few conference calls and whether it's you or a team someone needs to hold their hand to get that sale. CAC is a lot easier to gauge on consumer products because they can be sold on an advertis...
If your objective is to get a product funded, then getting on the news isn't necessarily the best route as this is a very broad approach vs targeted. Am assuming that whoever will invest in your product, will need to have a bit of understanding about what it offers photographers? From an editoria...
The freelancer is on the right track, and they should stick with their own stuff.
Require payment up front, either in full or as a deposit. During your onboarding process, make it clear that your policy is to pause future work if the client becomes past-due. And then follow that policy if it becomes a problem—be polite but firm. Concerned you don't have the reputation or trac...
Hi there. Have managed thousands of attorney online programs, I'll see if I can provide any suggestions. However, it usually depends on what type of practice you have. Commercial litigation might have a much different strategy than personal injury, for example. Let us know and I'll come back ...