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Hello! First, you're going to have to spend some time researching your targets. You can go for the typical outlets that feature startups, but I think you'll find great traction if you start researching bloggers that are in the healthy food space. I would also spend some time researching who has...

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Take a look at Intermedia, from what I can tell they are a favorite of VARs and are also in the Ingram Micro cloud catalog (along w/ Box). Xero also has some level of reseller relationship with accountants but that is more than just a typical VAR or disti model, since the accountant remains deep...

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I owned an SMB in the health & fitness space and spent several years running a SaaS/PaaS startup in the business productivity space. There are lots of WP developers out there, I'd start by looking at elance. Have you done mockups so the developer can accurately quote the work? It's worth a lit...

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The one word answer is: ask! Make it a process to systematically ask every client for referrals. Referrals from happy customers are indeed one of the best ways to generate new business. When and how to ask is a matter of taste and practice. Let me give you two examples which apply to B2B. 1. A...

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The short answer here is that this is very situational stuff and not necessarily something you can have completely planned out in advance. If you've already incorporated (c-corp) then you'll have authorized shares and issued shares (see http://startuplawyer.com/incorporation/how-many-shares-shou...

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You'd want unique descriptions on each directory. Google wouldn't necessarily penalize you if 50 directories had the same description of your site, but those listings/links would be less valuable in Google's eyes and it's likely only one of them would be indexed. The more work you put in the mo...

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it depends on what your partnership agreement said but ultimately you should be able to create or execute on your buy sell given the terms of your partnership agreement. He should also forfeit any stock shares issued. If none of that has been done if the partnership was never inked properly, th...

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Usually it comes as "extraordinary events", which it would be a specific line apart in the P&L and would necessary have a note to explain the whole situation and how it won't happen again, and what are you doing to mitigate those risks (this is kind of from an accounting perspective and so you ca...

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Did you try http://leananalyticsbook.com/ ? Lean analytics is pretty much a tailored, evolving, improving and living artifact . It needs to be tailored as per your business needs, priorities, stage in business etc.. E.g A validation stage startup and a growth stage needs completely different an...

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