Personally, I think there needs to be one, anchor Twitter account, and it has to be YOU. Not the blog, not the company, but you the person. You can (and should) still tweet about the blog, the company, and the industry (because that's part of who you are), but if I don't see some authenticity, I ...
Since you do not have a duty to disclose prior art to the USPTO, you could approach your competitor and try to negotiate a license for their patent pending technology. However, there are two caveats to this approach. First, your competitor does have a duty to disclose prior art to the USPTO. If ...
If you're bootstrapping, pay yourself less and re-invest in the company. If you've raised money, then pay yourself average salary as you aren't subsidizing and getting more stock (for the $$) as an investor would - so once you raised, then it's a shared risk - don't make the financial subsidy a ...
This depends upon where you are in the start-up continuum. If you are still in search of a viable business model (i.e. the start-up phase) then the "multiple hats" scenario is spot on. In this phase the key is to discover that which is repeatable and scalable. In other words - to put your energy...
In my experience, and based on the way I coach my clients, creating a pricing model without first creating a business model is an indication of a poor strategy. That said, here are my thoughts based on the information you've provided: 1. You are incorrect about your assumption of "the less the...
The Harmonized Sales Tax (HST) is applied in Ontario, Canada, to most goods and services, including marketing services. When determining whether to charge HST on marketing services, you should consider the following factors: 1)Exemptions and exceptions: Certain types of marketing services may be ...
Hi, I've worked with start-ups, SMEs and corporates serving both the public and private sectors. I have 25 years of experience managing projects, programs, operations, engineering and technology-driven change and have served in both leadership and advisory roles internationally. Here are some e...
In my experience, VC's always want to know GAAP revenue because it's a way to compare apples to apples. We both know it's not perfect in that regard, and that cash is king, and they know that too, but that's the primary, standard metric. The good ones want to see both, so they really understand...
First of all, what you have is a provisional patent **application**. For now, the provisional patent application is not publicly available. This can be a big advantage to you. You can use this time to improve your invention and file additional provisional applications. If you don't plan on making...
Why are you adamant about press releases? They are by far the worst conversion rates {unless you're a household name like the post or fool} for businesses. For our evens we do sometimes send out PRs but locally only and to those writers we know. Which is key. Also making it easy for them to p...