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Working in consulting I can certainly see your dilemma. We have often thought about billing like that, but ehrn we have compared our fee to the size of the clients business, the clients do not receive it very well. (Close to "Mind your own business!" to put it mildly). By billing by the hour you...

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*It Depends What are you trying to accomplish? You can do this with an email provider like MailChimp, AWebber, or Memberful, HubSpot. There are a number of WordPress plugins that work with your site if you are going to gate content for members or release content at certain times. I'm happy to...

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There are an infinite number of ways to do this. Remember that you get paid for adding value to people's lives. Paid webinars, monthly newsletters, selling or reselling via ebay/etsy, ebooks (especially via Amazon/Kindle), digital products (check out Clickbank) as a creator or affiliate. Look f...

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First thing you should do is talk to a patent lawyer. Specially your employers lawyer. There is something called "trade secrets" that are consider all the knowledge that you are getting and applying. This secrets could be used by the company to sue you later on. Be very careful before you start. ...

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I'll cut right to the chase. You need to pay to get a good person. You are not selling a product with recurring revenues or a widget that a lot of people need. You do one-off projects for very custom business needs. These needs are random, and there is a LOT of competition. The person you wan...

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Here's what I don't see so far: executive (buyer) INVOLVEMENT by your target customers. Go to them. Show them what you've got. Get the testimonials from your employee-level advisors to show them the need is legit. (Use these same employees to start going up the chain and finding out who are the ...

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If you have a substantial community, it's just a matter of sharing the same content (depending on the social media platform) with a different approach and see what they react to. You shouldn't focus that much on research but to see what get people to convert into users or clients. The reality...

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HubSpot's Sidekick (www.shaunnestor.com/recommends/sidekick <-- affiliate link, otherwise, www.getsidekick.com) and their CRM work with each other to identify this kind of data. I'd be happy to work with you and show you how to use them. All the best, -Shaun

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Unfortunately, there is no best way. It all varies by your goals, the funnel required to get people to the conversion and the value of each attribution. This type of modeling takes time to establish and generally will only come through experience of analyzing the data of visitors going through th...

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