Google Analytics, Mixpanel or Kissmetrics are good tools that allow you to do it. The only inconvenient thing about the last 2 is that you need to set up "events" to understand your flow it and it might just take too much time. If you've configured your ecommerce module on GA you will probably ...
Consult a tax accountant; I am not an accountant or an attorney and this is not "professional advice." I do have to ask a question about the wording here. Are these partners as in shareholders of the business, or are they working for it? That will make a difference in how you go about paying the...
Not a canadian lawyer. You should go find a lawyer that knows these things, doesn't mean you can't keep your old one ut if he doesn't know then you need to seek out a specialist that does for that specific matter.
The most effective way to do this is through customer development. Customer development is a non-sales conversation with potential customers to get a feel for their roles, goals, and pain points. Don’t go for the sale during these conversations. Customer development is about applying a hypoth...
This is a tricky question for anyone to answer - not due to its brevity, but rather because of how specific this will be to your company and your objectives. Early-stage companies are deeply personal. A good place to start is to figure out just how important the benefits of this accelerator wou...
There is certainly value in starting customer discovery interviews. And no reason to wait for the delay that creating a landing page and waiting to collect emails would take. I would just advise that you get clear on your hypotheses about who your target customer is so you talk to the right kind...
Suggestions in chronological order: 1) First, email them asking for the right person to talk to. If no one responds to your email within 2 days, continue to next step. 2) Do a little LinkedIn research and find names of people you think might be the right people. 3) Call the company and ask the...
Yes; if you do a presale, those buyers will get the book immediately upon release. Include a message in either the front or back matter that encourages them to leave a review once they finish the book. You should also encounter them to join your mailing list, that way you can continue to build a ...
You can reach this audience by uploading the email list to various ad platforms, too. For example, you can create a lookalike audience on Facebook or Twitter by uploading your 200k list. Some percentage of those 200k will "match" a FB or Twitter user, and the platform(s) will look for users with...
Lock yourself in your home this weekend and spend every hour possible on YouTube learning how to use a particular type of software commonly used by ecommerce companies (eg. Kiss Metrics, CrazyEgg, Click Tales, Google Analytics, Google Conversion Optimizer, Google Tag Manager, etc...). The goal i...