It all begins with understanding who your best potential customers are. Spend some very focused time in determining not only who they are (moms; small business owners; homeowners; etc.) but want needs and desires they have. How will these align with your products or services? Also—talk to these...
I can think of a few ways to solve this problem but there's only one I really like. And that is because the truth of the solution is not out there in the marketplace, but here inside the mind of the contractor. What does this freelancer believe is "a lot of money"? That's your first and key que...
As an current investors and former Chief Strategist of Metroclick one of the largest interactive touchscreen & kiosks suppliers in the states. It's very easy to lease the equipment, the more important questions is the reason behind the use of the equipment. Also the location of the kiosks test ma...
My biggest challenge on LinkedIn is consistently creating engaging content that stands out in a saturated feed. With so many professionals sharing valuable insights, it's tough to cut through the noise and capture people's attention. Additionally, measuring the ROI of LinkedIn marketing can be ch...
The key to understanding if you are going in the right direction from a product standpoint is to get it in front of users - so if you haven't let some of your potential end users spend time with the product, or at least put the concept in front of them to solicit feedback - that would be priority...
There are a number of best practices -- and, generally, they are universal regardless of your product or service. The one that I would stress above all others is: Understand Your Customer. That is, resist the temptation to "jump in and build something", take some time to interview prospective c...
You could try pivoting the product to help individuals that need to use foreign freelancers to have their app developed, because they don't have enough money to pay a local developer, and they can't find a technical co-founder. This is actually a very common problem. Working with foreign freela...
Buy targeted traffic. Describe the targeted traffic's problem in such detail that they instantly understand you know their market and their situation. Get the prospect to get on a strategy call with you. Sign them up for the coaching or service. That's it. Where's the problem? A lot of these...
Hi This is a classic market place SaaS (Software as a Service) and the classic answer for getting both sides is quality content, quality marketing, and word of mouth (which you'll get once you provide quality service). The key issue, BEFORE you think about how to get them to your platform is to ...
This is very tricky, as many countries participate in the Eurozone food requirements or other equally oddball rule sets. Your first step will be to pick a jurisdiction, like Europe + then ensure your ingredients list matches their rule set. If for example, you have Kava Kava on your label, you ...