I would start with some growth hacks to increase your sales without raising your costs that much. 1. Social media - provide valuable content related to your SAAS and the industry it targets. Build traction by showing case studies, customer reviews, how customers use your product and how it saves...
Hi. This is always an interesting question. What are the opportunities that are possible in Romania? I presume the cost of investment is relatively low compared to the UK. What returns do you see there being for investors and in what types of business. Regards. Rick
Face to Face will always be better. The reason is because to get to the root of an issue or to what really drives a person, you need to ask WHY 5 times. Only then you can offer a solution that will be irresistible to your prospects. Let's try with an email survey. 1. What is your biggest strug...
Pooler and Pooler have rightly defined purchasing as, “The job of purchasing continues to receive increased recognition as a vital management function”. Considering this definition, after a factoring firm buys either the purchase orders or the invoices, they will then collect on them. All money i...
Great question - so, there are a myriad of ways you can look to monetize apps, but there are really three directly available ways, and a few indirect. Direct revenue generation for your app could include paid (i.e. download cost), in-app purchases (which can include a recurring subscription) a...
Sure, try these guys http://creatingdemand.com/ They work on a performance basis which is why I like working with them!
I would run a test with Search Ads in Google Adwords, Facebook Ads and LinkedIn Ads to see which one perform the best. That would be my short term! Then, Content Marketing (Blog), Social Media, Email Marketing and some Display Advertizing. I've worked with 2 companies like yours and these channel...
I really like the idea of specific benefits. "Have more time" is vague, but "get to your daughter's dance concert" is specific. Generally, if you can make the value proposition specific and something that your prospective clients can relate to, you've got a much stronger position than if you off...
First of all, it's a 'prospect meeting', not a 'client meeting', if you haven't closed them yet. Any system is better than no system. "Flying by the seat of the pants" is a recipe for disaster. Have a qualifying system. Do they need or want what you offer? Do they have a problem big enough to w...
"Just" a startup? Most technical and design talent are more attracted to startup opportunities than working for big companies. So the issue is not that you're a startup, the issues are around how you make yourself the most attractive startup to the talent you're trying to recruit. The best way...