The idea of an MVP is 'minimum, viable' ... If you feel you need a "good amount" of funding, I would challenge if you are minimum enough. Obviously, without knowing the details of your product, your ideal customer, or what need you will solve, it is hard to help expose what is necessary in an MV...
You know, I think your question has been sitting here for a while because you are in a very niche market. I apologize for not having a prompt response. You are right the equipment for this is expensive. Do your homework and post ads through craiglist. Ask on Quora about where to find or who has ...
Start experimenting by putting the 2 things in place you say you are missing: 1. create a validated learning model 2. Stop focusing on vanity metrics; replace with user growth, cohort analysis or growth metrics. Do not just read Lean principles; APPLY them. Also, What are you doing to brand yo...
Great business! Why isn't sustainable? This is a great business model! Business dev and sales are often (if not always) the same thing. What you need is to hire cold callers, hire one or two sales people team and pay based on commission or base plus commission so that it saves you some money....
Personally, I think you should be focusing heavily on your current users that are loyal to your brand currently and worry less on trying to buy users and get more brand awareness. To be frank you should be letting your strongest customers do all the promotion for you organically. "K-factor" This ...
Non-US profits are generally taxed only if the cash is repatriated back into the United States. So, for example, Coca-Cola's profits that it generates in countries outside the United States are not taxed by the IRS until that cash is moved into an account that is domiciled in the US. Of course,...
Tracking offline events is difficult. Be prepared that it will be impossible to track 100% of your offline branding efforts. For example imagine somebody sees your poster, remembers the name, googles your org and lands on your site. They will be considered organic traffic. The old way was to us...
Debt is nothing more than a math problem. You modify the equation (income/expenses). You modify the outcome. Simple as that. Over 20 years in the debt relief space has shown me its nothing more than a physiological problem, once you get your mindset in check, the math problem takes care of it...
I have been working with creatives for years and the ones who refuse to follow standard business practices such as planning are normally the ones you don't want on your team. Creatives are great but if they don't understand the importance of business planning, resourcing, money management they ar...
Mitigate risk. You're asking a store manager to dedicate space that costs money (and must generate revenue) to an experimental (unproven) product. I've seen some cottage industry food sellers here in Detroit work out deals to set up and sell their products at local stores. They get a day or two...