As I have had regional responsibility covering several countries is normal for me to think about bringing customers from several different countries. Follow some points that can be considered. Questions per example as: - Main KPI´s and Strategic Goals. - What are the Go to Market Strategies? ...
> sales (converting visitors into buyers) > marketing (getting noticed, bringing interested people to the point of having a buying conversation with you; includes everything from email campaigns to events) > display design (merchandising, eg. water bottles) > training/coaching (how you run a clas...
Start by creating a persona of your desired audience... here are some basic ways to create them: 1. Common behavior patterns 2. Shared pain points (professional, personal) 3. Universal goals, wishes, dreams 4. General demographic & biographic information Basically you are creating a fictiona...
You can base your business in mostly referrals, however, if you want to grow substantially, you should use some paid advertising to boost your revenue. It all really depends on how much you want to grow and how fast. If you are alone as an architect without staff, then referrals are a good place ...
Some key differences to consider: - Coaching is based most often on a monthly retainer. Mentoring can be as well, but is usually offered without a fee, often based on a personal request or referral. - Coaches rarely give advice, coming from the perspective that the client has the answers within...
Forget business plan templates for a minute. Any plan for your business has to have the following points that cover all aspects of your business: 1- desired outcome 2- steps to reach your outcome 3- cost of each step (in dollar and time) 4- return on investment (ROI on your cost above) 5- risks ...
Congratulations - you're in a very enviable position compared to many startups - you already have an audience. I would recommend that you open a dialog with your readers - it doesn't have to be obvious (it can be), but you should include them in the decision, and find out what they want. You ...
I have provided digital marketing and e-commerce advice to clients here in the US as well as Dubai and South Asia. My understanding of your challenge is creating a social network that would rival LinkedIN on a more local level. The solution to a successful network is always an engaged user base, ...
A good name is unique, and stands out but should ideally create a positive association with it, especially your target demographic. When it comes to naming new products, companies will spend sometimes months and go through thousands of options before arriving on the one that they'll ultimately go...
Give details about your business, including your current monetization approaches + likely someone can assist you.