There is a thing called big data and small data and you gather these type of demographic information from research on competition, neighborhood demographics, lifestyle, family routines in and out of a home, sometimes jargon and slang can be key identifiers of niche groups, there is no single way ...
I am not an attorney and this is not "professional advice." Consult a lawyer. If you get involved with a partnership ever again, get an operating agreement in place and TALK ABOUT SEPARATING at the beginning. Get it figured out immediately. Be up front with it: "We should talk about what happen...
By experience, I will tell you that is Finance or Economics, Marketing & Communications and Soft Skills that help you be a followed and likable leader. You might know or will find out that in business, any business, its not about you but about them - your end user, end customer. If you want to s...
If you want to start building your own Yelp like directory for a particular city and industry but you are on a tight budget with limited tech skills I would definitely suggest WordPress. But it can be tricky as WordPress has several different options and you can get easily lost and even it coul...
Hi, even if you hired a sales executive you would need to give them training on your product so they could effectively sell it. And even then the person would ideally need to know the best way to sell it, as not all sales executives are good at building the sales process itself. The idea thing f...
I would use Magento, you can host it and use any payment gateway to setup the payments and a shipping system to create efficient logistics. Let me know if you need help creating the store.
The DIY startup method - build an audience around an area of your expertise, deliver that audience content they care about, then engage them to see what product of yours they would be willing to buy. Tim Ferriss (FHWW), John Lee Dumas (EOF), Bryan Harris (10KSubs), and countless others have taken...
Hi There, I'd be happy to help walk through the growth process with you directly, but I should be clear that there isn't a "one-size-fits-all-solution". You can't simply "growth hack" anything. But you can quickly find strategies to reach customers, and if you have a product that people want y...
Sure, try these guys http://creatingdemand.com/ They work on a performance basis which is why I like working with them!
I would run a test with Search Ads in Google Adwords, Facebook Ads and LinkedIn Ads to see which one perform the best. That would be my short term! Then, Content Marketing (Blog), Social Media, Email Marketing and some Display Advertizing. I've worked with 2 companies like yours and these channel...