If I were you, I would launch a Facebook Group. It's the easiest way right now to create a community around your business of people interested in your offering and which contribute to each other. Why a Facebook Group? Think about where is the primary place where people spend their time without...
I'd say that market knowledge is incredibly important. You can buy a business at any revenue point, but if you don't know much about the market it's in or the industry, you could very well tank it. Do your due diligence and understand your exact plan and intentions of what you'd do with the newl...
#1 Go to LinkedIn. Find a bunch of group owners / managers for LinkedIn groups that are large and relevant. Talk to them. #2 Next identify important bloggers. Websites with high Alexa rankings, perhaps, and which cover entrepreneurship. Ask them about dropping a mention with a link. Also as...
1. Congrats on building a successful business. 2. It is important to look at your existing business and see what other services you can offer to the existing client base before you try to pivot the business. 3. What services do your customers use other firms for that you could bring in-house w...
amazing question. Relevant to me right as I look for a developer myself. There are not a lot of people looking for app developers, so ads would have been the last thing I would have suggested. An easily scalable business model is to hire local sales contractors to find and funnel leads thems...
You don't need much to get an MVP together. Check out SimpleWebRTC for a free, open source video conferencing solution. I just built a live video platform using a variation of that software (the next generation, Otalk, which is more complex) and found it really simple to get things breathing. ...
Conducting a digital marketing audit in 2024 to grow your business involves several key steps: 1. **Define Goals**: Understand what you aim to achieve with your digital marketing efforts, whether it's increasing website traffic, improving conversion rates, or boosting brand awareness. 2. **Revi...
You are facing a classic chicken and egg problem. You want premium projects but cannot get them because you haven't done any yet. To solve this, you need to think from your target customers standpoint. Why would a customer buy from you? What do you offer that others don't have? Once you define th...
Four years ago, I started a local daily deal site which grew to the largest in East TN & Southwest VA. In that period, we pivoted by learning how to solve the digital marketing problems of the restaurants and spas we featured on our site. I have a number of tips for you on this. First, most sma...
Hi Diana, One of the hardest things for a business owner can do is delegate to others. You can hire employees, but hiring subcontractors can be a better solution. It is a leap to give control away, I know, but it is necessary for your mental health. You cannot keep doing it all. I know from pers...