Yes. That's called a "fictitious business name" or an "alias" or "doing business as (DBA)" depending on what state you are in. Should be a fairly easy filing option available from your Secretary of State. If you can't figure it out on your own any attorney could do that for you, although you shou...
Coming from the fashion industry and being connected with so many photographers I know that can be tough! There's no reason you can't make this work. I'd love to hear more about your market and would refer you to Lauren Devon (photography consultant) on monetizing your photography niche. One of m...
I once faced a similar issue - I needed a CRM that could also manage the production of standardized proposals and track them from creation through sending and the client acceptance / revision / rejection stages and then create a project and assign resources dynamically. All the systems at the ...
You can raise money for 2 online businesses with the same parent at the same time. The term sheet and closing documents need to be crystal clear regarding the ownership and rights. If the parent company pays compensation for any of the employees that work on the 2 online businesses, a managemen...
I started my last company and grew it with $20,000 to $12 million in 10 years. And while I was in the early phases, I did put in on my resume.. So, I believe you should. If it is a registered business entity and you are working it, it is still what you are doing, regardless of revenue of the c...
There are a lot of places where you can try to get validation for your idea. But before you start going to look for these places, get your Buyer Personas (the representation of your ideal customers) in order. If you know who your ideal customers are, then the next step (of finding where they han...
Great question. Hi! My name is Humberto Valle, I'm an MBA growth strategist coach with years and exceptional experience. Your dilemma is not necessarily pricing, Airbnb might be a good place to belong but also consider that your ideal companies won't necessarily be looking for a nightly deal. E...
I think we need to reframe the question around what audience do you want to serve? Who do you want to help? Focus on building the best possible resource to solve a certain problem, and trust that the money will follow. One affiliate example I often point to is TripAdvisor. They didn't set out t...
Great question - local marketing is absolutely essential nowadays. Especially as few people are navigating social media looking for tooth whitening services, these will become more profitable than online over time. Here's a quick list of tools I suggest using to bolster your current social medi...
If you take less money out than the fair market value of your time, it's a hobby. If you can pay yourself a fair market wage, you own a job. If your business had profit beyond your fair market wage, it's a business. There is a section on this in my book; How To Sell My Own Business. You see, ...