Crowdfunding for startups is a difficult task if there isn't a tangible product at hand currently. If he kept the funding on a personal level and only involved family and friends, then it could work, but that opens pandora's box of "borrowing" money from people you have a non-business connection to.
If you are going cold market the best way I have found is looking for a niche where there are good solid companies on page two - five that have poor onsite SEO and/or site design. Connect with them.
I am in Singapore, help many e-commerce businesses grow sales 5x to 15x last year. One major challenge to the growth is cash flow. There are many factors to look at and these 3 major areas are critical: 1. Cash flows - you need to study the cash flows patterns (short-term, middle-term, and lo...
A member buyout option for a startup partnership LLC can be structured in a number of ways, depending on the specific circumstances of the partnership and the agreement of the members. One common way to structure a buyout is for the purchasing member(s) to pay the selling member(s) an agreed-upo...
You must do your SWOT Analysis first. if you provide quality product/service at affordable price, people will really appreciate that and then you will realize the power of Word of mouth marketing. Best wishes.
You can always compete by offering something your competitor does not provide (either different products, different services, different prices, or different target market). Start by finding out what your customer needs - then build a version of your product. Iterate, iterate, and iterate.
When it comes to raising money you must remember that risk is a perception. Your job is to drain the risk! Below is a link to a resource I provide my investors. The 50 questions are specific to product design/development but the 15 categories are questions that apply to any industry. If you can...
Studying customer experience is fascinating, and one of my favorite parts of my work as a customer service strategist. Zappos is one of my favorite examples of incredible customer service. They regularly upgrade orders to overnight shipping and they allow you to return shoes even after you've w...
I always feel the next step once you have an idea is to validate it by creating something simple that you can put in front of someone, so they can review and give feedback. This can come in different forms 1) Verbally describing the solution and getting feedback from target customers 2) Design s...
In my experience, every step you take to complicate your company's structure and ownership rights reduces the likelihood of investors providing your venture with seed funding. To attract seed funding, investors expect a single-minded laser focus on the entrepreneurs' assessment of his or her bes...