Getting some of your relevant authority content in the front of some of the decision makers or Influencers of your target market is a great way to make entry. This is done via content and Influencer marketing using digital and social networks. We work with Construction firms to develop strateg...
I mentor Startups and Business Leaders and of course was mentored myself in years past. The best way to find a mentor is to first know who you are. What are your goals, your unfinished challenges and projects? Where do you fall short in your own estimation? Generate these notes and form lists. ...
It's a tricky situation. In my experience, it makes the CEO of the company not strong enough if he can't handle the fundraising efforts. It might be different in biotech, especially because the R&D and the work that has to be done is way more time consuming than a regular startup. Also, investo...
My assumption is that fast-food chains begin as restaurants in a single location. Then, if they're successful, they expand – with or without franchising. Honestly, I know next to nothing about running a business in the food industry. But I can help you with 1 important first step: creating you...
Bear in mind that the approach Amazon took was during a time in which e-commerce was still just taking hold and was far from commonplace. Of course, starting with your own products and building an audience of shoppers gives you some leverage in attracting sellers when you change to a marketpla...
Start off with what you have written: Identify his message and mission. From what you write it sounds like his speaking presence is the way to go with this; maybe filming live presentations and selling them off as web/video. Or you could help him ghostwrite a book, and publish it yourselves on Am...
There are a number of pre-built social media platforms designed to allow people to quickly create their own social networks such as ning.com and Dolphin. The problem is that if your idea is truly unique, then these platforms probably won't have the tools you need to accomplish what you're looking...
I own a digital marketing agency and I LOVE helping people with technology solutions! There are soooo many different inexpensive/free tools and technology solutions out there that can really benefit your business! Some of the ones we use are Facebook's Power Editor, https://www.leadpages.net/, an...
If done properly LinkedIn Outreach and be very lucrative. I believe the instructor was talking about the general concept of using LinkedIn to generate leads. The simplest example is how recruiters use it to find new college grads looking for jobs. We can hop on a call and chat about how LinkedIn ...
Probably not enough information to answer this question here, but... 1. the new pricing models sounds like the monthly charge will be variable and unknown. Some buyers won't like this (eg if you're B2B, they won't be able to budget for your costs) 2. Have customers asked for this? Therein, may li...