It depends on exactly what your situation is. Anyone who offers you a one-size-fits-all "solution" is just blowing smoke and will make you lose a lot of money. Even two companies in the same industry will have a different "best way" to improve their marketing. Remember, marketing is an INVES...
Without a dedicated advertising budget, you're going to have to put in a lot of man hours with guerrilla marketing at first. I would create a quick 5-10 slide PDF highlighting the benefits of the service and the real value to your clients. This can be at the ready as a followup to actual conver...
Quora to show subject matter expertise and 'nurture' your relationship with cold leads to generate more educated and eager signups. We did an episode on Quora marketing: (https://anchor.fm/marketing-automation/episodes/A-Quick-Intro-To-Quora-Marketing---General-Strategy-e1vlpr/a-a4noru) https...
I'll give you some generalized advice from what you've provided but first I need to explain some of the reasons why this is tough for anyone to answer... First, without knowing how many customers you already have it's tough to strategize a 100% increase. If you have 1 customer, it's different th...
There are 100s of companies targeting the exact same market with a very similar product. Do you have a very different offering? Do you compete on anything other then price? I suggest picking a niche other then startups. Pick a market that is less well served and has larger budgets.
First of all, I wish you success secondly Since the work is not limited to a specific sector and is open to several areas, the site must be coordinated so that services are displayed and start paying fees to subscribe to the site and provide benefits for each user according to the price of the p...
Whether you are selling B2B or B2C, you have to focus on selling to only one person. You can actually sell to one person at a time while selling to millions at a time. They are one and the same. Don't get off track, what we call digital marketing selling is just selling in print. And that has not...
Good question - digital B2B is definitely a particular challenge. One factor that determines the approach is the nature of your potential buyers' online habits. For example, if a significant percentage of your potential buyers use X social network, it makes sense to develop strategic marketing ...
Sounds like you know most of the important pieces but lack the confidence to jump back into the fray. For more than a few years I have been in love with the Lean Startup approach and the MVP. There will always be pros and cons to any approach, but this methodology still packs a lot of horsepower....
I have been involved in several multimillion B2B businesses that relied on leads to make sales. The solution is simple, but hard at the same time: you should do this inhouse. Nobody knows your business better than you do. You understand your USPs and the added value that your services can bring t...