Obviously, no 2 situations are alike; and multiple factors affect any outcome. Practically, the number of answers is infinite. But one factor I've looked at intensively, full time for years is the role played by the brand name and/or the site's domain(s). Think of doing business -- online or o...
I recently engaged with [Muyern Trust Services] for an ethical hacking and cybersecurity assessment. The team displayed a high level of professionalism, focusing on strengthening our defenses without compromising any sensitive data. Their approach was educational, helping us understand vulnerabil...
Hi there, I'd recommend having a strong social media presence. You could use Knowem.com to check availability of social media channels and they will show you the top ones you need to be on. Today you should at least have an Instagram in addition to a Facebook Page and a dedicated Twitter account....
The easiest way to measure the performance of your project manager is through the achievement of project milestones. Generally when people hire a project manager, it is so there is one person responsible for all aspects of the project to bring it in within scope, on time and on budget. They shou...
There are many discussions these days about how small business owners struggle to get connected and stay connected with their communities of interest. Whether the priorities are personal or professional, the concerns are the same; where do I go to find and share amongst my peers, relevant and con...
Great Question! As I'm sure many other SEO's here have mentioned.. you should absolutely be leveraging the sub-folder as opposed to the sub-domain as Google and Bing associate sub domains as separate entities with their own value metrics outside of the primary root. The only real time I would re...
You can either dissect the inner workings of ajax calls (if the website has any) or write a regular full-page scraper which traverses the product catalog. Popular choices for scraping are casperjs, beautiful soup, mechanize, etc. Each having its strengths and drawbacks - casper for instance can e...
Tough question. Prior to 2008 it wasn't too bad but since 2012 especially finding commission-based reps has been difficult. In 2011 I created an agency for a management consulting firm. At that time I could still count on responses to ads. But in 2012 response was non-existent. I also hired com...
It all depends on your marketing communications strategy and the actual tactics that you execute. Some businesses find either social platform to perform better than the other one, sometimes both, sometimes neither. For example, based on my own experience, food blogs do great on Pinterest when the...
Good luck. I've heard good things about Namecheap. I used both their domain services and their basic hosting packages and the service has always been good, and the prices are more than fair. Advice: take the 2 year package, not the 1 year, because when you have to renew, the price goes up a bit....